The competitive nature of the current market is the sole reason for the significant increase in importance of custom packaging in the sales of a product. Whether it is the attraction they get from the consumer or the better unboxing experience, custom boxes are very effective in fulfilling this aim. Out of many popular styles in custom packaging, retail sliding boxes are among the top choices due to their versatility and higher visual appeal. Their unique unboxing technique can completely change the orthodox way of product presentation. This makes them popular for various purposes, however we can discuss the top four popular uses of sliding boxes.
1. Retail Sliding Boxes for Gift Packaging
Presentation is an important factor in the effectiveness of any custom packaging. However, when it comes to gift packaging, the presentation is always the primary focus. The decent and elegant appearance of sliding boxes makes them the perfect choice for packing a gift. It is very effective for gifting purposes for multiple occasions including corporate events, holidays and other special occasions.
Advantages:
Other than the overall appeal of the sliding boxes, there are many other benefits of using sliding boxes as gift packaging. These benefits include:
– Easy to Open:
The opening mechanism of sliding boxes while being attractive is very simple and easy. This is very effective in providing the receiver with a delightful and easy unboxing experience. Consequently making the unboxing full of excitement and delight.
– Customization:
Sliding boxes provide complete customizability from the printing to the material. This gives a brand complete liberty of customizing the boxes according to the audience or the occasion. The ideal material, with vibrant printing, never fails to make the experience memorable.
– Reusability:
The easy unboxing and the durability of the sliding boxes makes them ideal for reuse. With the current awareness of environmental conditions this receives huge appreciations from the receiver and promotes sustainability.
Example:
A brand which offers luxury chocolate can use a sliding box for its premium products. The consumer will have a chance to look at the arrangement of the chocolates due to the sliding mechanism. Moreover, after the chocolates the receiver can use the box for other purposes and keep it as a memory.
2. Cosmetics and Skincare Products
The nature of the cosmetic industry shifts the focus of packaging primarily towards aesthetics. Sliding boxes are undoubtedly the best option for an industry which is responsible for the aesthetics of the consumer. The elegant presentation of the products makes them more attractive to the consumer, while the sturdiness of the box ensures the safety of the product.
Advantages:
By opting for sliding boxes, the brand can have many more benefits. Some of the benefits which are very useful for cosmetics include:
– Showcasing Products:
The sliding mechanism of boxes allow the brands to display their product in a beautiful manner. Furthermore, sliding boxes can be placed half opened in the shelf giving the consumer a good look of the product without the hassle of opening it.
– Multi-Functionality:
The configuration of sliding boxes provides a large surface area in the tray. This allows the brand to accommodate more than one item in a single box. This makes the sliding boxes very popular for subscription and skincare set boxes.
– Premium Feel:
Cosmetics are getting expensive day by day, a luxury retail packaging such as a sliding box can add to the value of the product and justify the higher costs.
Example:
Imagine a Skincare brand looking to pack a complete facial care set. Opting for a sliding box enables them to organize all the products in a single box in an attractive manner. Moreover, the box style also allows them to put all the products on display by opening the box on the shelf. These abilities together with an attractive design makes the sliding boxes an unbeatable option in the competition.
3. Food Packaging
For any consumer looking to get any food items, the foremost requirement is the freshness of the product. In food packaging, it is important that the packaging has the ability to reflect the protection, freshness of the product in a very presentable manner. When it comes to this, there is no better option than the sliding boxes themselves. These boxes are able to do wonders in the presentation while keeping the product safe.
Advantages:
There are unique demands for food items and sliding boxes cater to a lot of them. Some of the primary benefits of sliding boxes include:
– Freshness Preservation:
The complete customizability of the sliding boxes also allows the brand to add protective liners or airtight mechanisms easily. This allows the brand the trust of consumers and also extends the shelf life. Furthermore, the easy opening mechanism also allows the consumer to consume a portion of food and store the rest.
– Appealing Displays:
Attractive packaging can give a mouth watering feel to the consumer and encourage impulse purchase. Sliding boxes allow attractive displaying options for the food industry catching the attraction of the consumer.
– Portability:
The retail sliding boxes for food packaging are easy to carry because of their lighter weight which makes them easy to carry for takeout. The ability to open the box according to the feasibility also makes them a useful utensil for eating on the go.
Example:
If a bakery which offers attractive looking cupcakes opts to go with sliding boxes. The bakery will have the ability to display the cupcakes while they are in the boxes encouraging more impulse purchase. On top of that, the box will work really efficiently for the storage of the remaining cupcakes while the consumer is consuming them one by one.
4. Retail Sliding Boxes for Stationery and Craft Supplies
The target audience of craft supplies are the creative people looking to build something from these supplies. Conclusively, such consumers really appreciate the creativity and unique styles in packaging. Sliding boxes are a preferable box style for this category as they can offer a stylish way to pack and present stationary items.
Advantages:
Sliding boxes offer various benefits to attract the creative audience. Some of the significant benefits include:
– Organized Storage:
The wide area of storage in the tray of sliding boxes allows the brand to store multiple stationery items in an organized manner making them really attractive for the audience.
– Creative Designs:
The customizability of the sliding boxes allows the brand to play with the designs and other artistic elements of the box. Therefore, allowing the brand to interact with the creative mindset of the target audience.
– Gift-Ready Packaging:
Stationery sets are very popular as a gifting item. The organized setting of the items in the sliding boxes and their attractive feel makes them an ideal gifting option.
Example:
Imagine a stationery brand looking to pack a set of color markers and sketch pad for an artist set. Opting a sliding box will make the organization of these elements very easy and presentable. Moreover, the box style will also make the set very attractive and a possible gift.
Conclusion
The unique unboxing style, the customizability and the high-end material choices makes the sliding boxes a popular choices for various retail products. Incorporation of sliding boxes in the retail brands allows the brand to improve the visual appearance of the product as well as improving the safety. Contact Instant Custom Packaging and get sliding boxes for your product to provide a memorable experience for your audience.
