Box by Material
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An In-Depth Look at Key Packaging Materials:
Rigid, Cardstock, Kraft, and Corrugated
Custom Packaging is a key role
player in every industry as it is solely responsible for storage,
transportation and the protection of the products. Moreover, in the current
market it is also an effective marketing tool and greatly enhances the
presentation of the product. Custom Packaging is also known for improving the
overall experience of the consumer. The packaging industry has been growing
rapidly and offers a very wide range of variety for brands. The top choices for
materials in the industry include rigid, cardstock, kraft and corrugated and
each of them has distinct applications and properties.
Rigid Packaging
Rigid Material is special for its
sturdiness and strength. The construction of rigid material is typically from
chipboard and thick paperboard. Due to the quality of the material and the
luxury feel in rigid packaging, it is a suitable choice for high-end and
delicate products.
Benefits
The most significant benefit of
using rigid packaging is the ability of these boxes to withhold stress during
storage and transportation. The sturdiness of these boxes ensures the safety of
the product and keeps the products intact even under tough conditions. It
further allows complete customization and offers an extremely luxury feel to
the product. Moreover, the unboxing experience of rigid boxes is very unique
and leaves an everlasting impact on the consumer.
Applications
The primary use of Rigid
Packaging is for high-end products which are expensive as it ensures safety.
The same reason also makes it very popular for delicate products such as
jewelry, electronics and other items. Another application of rigid packaging is
due to its impressive unboxing experience. The boxes are amazing as gift boxes
and are also famous as PR packages. Overall, if the purpose is to make a
product look elegant and luxurious and the plan is to leave a mark, rigid boxes
are your go to choice.
Cardboard Packaging
Cardboard Packaging is the most
versatile and well-known material for custom packaging. The material offers a
variety of choices in terms of thickness and strength. The reason for the fame
of this material is the cost-effectiveness and customizability of cardstock
boxes. The easy machinability of the boxes make them ideal for every industry
and they are a safe choice for retail purposes and bulk sales.
Benefits
The prime benefit of cardstock
boxes is the security it provides with minimum costs. This makes them very
beneficial for small scale or new businesses. Another advantage of Cardstock
boxes is the easy customization. Cardstock allows the highest amount of
customizability with high quality printing, die-cuts and several other
add-ons.
Applications
The versatility of cardstock
materials makes it suitable for a vast range of industries. The primary user of
cardstock material are daily use products which require attractive packaging
and protection against dust. It is also a feasible choice for lighter products
which do not have any danger of damage. Business Cards and office stationery is
also safe from any damage and hence uses cardstock packaging. The high-quality
printing on the material also makes it a good choice for marketing and PR
purposes.
Kraft Packaging
Unbleached paper in its rawest
form, made from the kraft process is known as Kraft Material. The material
possesses a unique brown color and is well-known for its eco-friendly nature.
Benefits
Kraft paper is biodegradable as
well as recyclable which allows it to cater the growing sustainable packaging
preference of the consumer. So it will be justified to consider the
eco-friendliness of kraft packaging as its prime benefit. Although the paper is
processing free, it allows an optimum amount of customization and a variety of
box styles making it a useful replacement for plastic.
Applications
The brands who are looking to
fulfill their social responsibility of option sustainable practices always
choose kraft material. It is also a top preference for purposes which require
more paper including shopping bags. The material is also very popular in the
pharma industry and organic products.
Corrugated Packaging
Corrugated material is a thick
material consisting of multiple layers of paper. The composition of corrugated
material includes a layer of flutes in the middle and two liners on the top and
bottom making it very strong and thick. Furthermore, the air pockets in the
flutes act as a cushion making it very effective and safe against jerks.
Therefore, making it very ideal for large scale storage and transit.
Benefits
The shock absorbing ability of
the corrugated material is its primary benefit and reason for its popularity.
This ensures that the products reach the consumer safely, giving brands a
satisfaction and a smooth experience to the consumer. Also, corrugated packaging
is relatively lighter in weight in comparison to other alternatives reducing
the shipping costs.
Applications
The major use, as the
construction of the box suggests, is for shipping purposes. Another primary use
of these boxes is for storage purposes, large corrugated containers are very
useful for storage. These boxes are also in use as cartons for smaller boxes to
ensure safe shipping and easy unloading.
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